The God of "small things"
The Tatas might be one of the largest business groups in India, but paradoxically in recent years it has been its focus on ‘small' things that have brought the spotlight on them. The launch of Nano cars was revoloutionary (and notwithstanding the Singur fracas) earning Tata Motors global recognition. Similarly, the... Read full story
The pool party of Tablets
Even as laptop and notebook sales are soaring high in the domestic market, tablets have come into the forefront poised to overtake...
Get smart with Desi phones
Micromax Mobiles' co-founder Rahul Sharma claimed that Micromax has proved its mettle because it created the ‘McAloo Tikki burger'...
Brands buried under 6 feet
Of some of the key trends which emerged in the channels community about 5 years back, was the inception of founding own brands and the advent of imports created thereby. The sub-distributors (SD) were the first to enter the stage,...
Temptation of channels uncovered
Channel schemes have always been an important part of channel marketing activities. They are made not only to retain partners, but also encourage sales by exciting partners about products and creating a competitive sales environment....
When Arjuns hit the 'Cloudy Eye'
The emergence of cloud initiated a long-drawn debate between the cloud developers and the solution providers (SPs) with the latter pessimistic about cloud bringing the integration business to an end. The concept, however, was not...
Netbooks : Battered & bruised
If the news in the market is to be believed, netbooks are yet to make their great leap forward in the retail domain. Further, with mobility solutions on the rise in the enterprise segment, solution providers are yet to consider it...
When vendors trail through the jungle
They are not employees, they are not the customers, but with changes in the marketplace (particularly in the fast-growing business), SMB channel seems to have become the darling of almost every leading vendor. It is nothing new. Real...
A Smart Choice?
Many channel partners might not have yet noticed it, but the business attitude towards smartphones is changing and the shift may well present some great opportunities for resellers and integrators. The launch of tablets and smartphones...
Credit Card of IT
Every business needs investment and IT is no different. Every player in the supply chain needs to invest in the business from vendor, to partner to customer. Vendors need to be understanding towards distributors and partners on the...
Government Viagra for Domestic IT
After the global economic downturn, which is largely attributed to the risky lending practices by banks, increasing loan losses and the bankruptcy of Lehmann Brothers, the entire interbank loan market got chaotic. Major IT vendors...
BI and Analytics: Next Level for e-governance
Of late, the government has made massive investment in IT to make things more convenient for its citizens as well as to enhance the efficiency of governance. In a country of billion plus people, the amount of information that these...
The Cat Fight over DoA
Warranty issues related to Dead on Arrival (DoA) products have long been a serious bone of contention between vendors and channels. Although each vendor has set its own DoA policy, depending on the products. However, the lack of clarity...
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