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2D CAD/CAM users are rapidly moving to 3D technology. And Bertrand Sicot
has full faith in the Indian solution provider community to help these companies
make a smooth migration. He feels that his only challenge for these partners
would be to keep pace with their requirements
Given SolidWorks' success in India, what expansion plans do you have?
Manoj Mehta has been appointed as the India Country Manager. His appointment was
in response to the request of our team in India for senior leadership in the
country. This also signifies our significant expansion plans for the country. We
also have plans to add employee resources to both its R&D and support center
departments.
Elaborate on you expansion plans.
All our key products will be made available in India for the benefits of our
customers. Our resellers and sales and support staff would be trained
appropriately to partner our customers in leveraging their software investments
to the optimum. We would select partners who believe in our philosophy and work
as an extension of our organization.
What do you attribute your success in India to?
The key factor for our success in India is the fact that a number of 2D
users have realized the power of 3D, and are rapidly moving to adopt and deploy
3D technology. The inherent benefits of 3D are evident in the productivity of
the design team, both in terms of quality and speed at which projects are
completed.
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Bertrand Sicot
Executive VP-Sales, SolidWorks Corporation |
Which key customer verticals are giving you maximum business?
Our key customer verticals include automotive and transportation, consumer
products, design and engineering services, education, electronics, furniture,
fixtures and office, heavy equipment, industrial components, machinery,
medical, mold, tool, power and process.
We see a great potential in the SMB sector. Engineering design-outsourcing
activities are gaining importance in India. This has made manufacturing
organizations in the small and medium segment realize the importance of adopting
technology to stay competitive in the global business ecosystem.
These customers have recognized the business potential and the benefits of
adopting best-of-breed technology. They are pulling out all stops to leverage
the best possible technology available, not just in 3D CAD but in other domains
as well.
What is unique about your solutions? Why do you think channel partners
should promote your products?
Today, the quality of our products and our edge over competition is evident
in the number of customers who are opting for SolidWorks 3D solutions. When they
adopt 3D technology, they have moved to SolidWorks from their existing 2D
software. Our channel partners will benefit immensely as they will be
transacting with a much sought-after product.
What are your upcoming technologies? How can your partners benefit on that
opportunity?
Partners can leverage on the rapid adoption of 3D technology among the
design community. There's a large domestic market that had been using 2D tools
because of their affordability. But to be able to compete in the global market,
they need to move to 3D. We're reaching out to this market and want to make sure
we're their 'right choice'.
We're focusing on millions of people who are currently using 2D. Today has
become a competitive necessity. It's my contention that people who are not using
3D will either be using 3D in the next three to five years, or they'll be out of
business, or they'll be in a substantially different business.
SUBBALAKSHMI BM
subbalakshmibm@cybermedia.co.in Page(s) 1
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