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MUMBAI
JANUARY 17, 2007
Symantec recently announced its partnership with OEM Zenith computers.
Symantec's Norton Internet Security (NIS) Suite 2007 will be bundled with Zenith
computers and laptops. All the Zenith computers and laptops will be available
with one year licensed copy of NIS 2007.
"The desktops will be priced from Rs 12500 onwards whereas the laptops
will be available at Rs 27,000. This means that the cost of software will be
absorbed by us and the end-user will not have to shell out extra money from his
pocket," said Raj Shroff, CMD, Zenith Computers.
"This is a maiden initiative in Asia Pacific region as the systems come
bundled with one year licensed copy of NIS 2007. Before this there have been
instances where we have offered 90 days licensed copy with the vendor. This is
first time that one full year license is available," informed Ajay Verma,
Director-Channel and Alliances.
"In future we also plan to have more such OEM partnerships in India. We
wish to pursue our relations with computing industry leaders to become inbuilt
PC component. This will in a way help us retain and leverage our customer base
with our new products and services," said Michael Yell, Director
consumer/OEM channels.
"We see this initiative as a tool to increase awareness about the
increasing security threats. This is good opportunity to secure your Internet
experience rather than just buying pirated copies of the AVs that comes with
regular updates," added Verma.
Symantec already has tie-up with leading OEM like HP, Lenovo in USA for a
period of three months. Symantec also claims that there is a two percent drop in
the piracy rate in last year in their half-yearly survey.
"We are looking forward to our alliance as the strength of the product
and strength of Zenith's image we are confident that it is fruitful for both of
us," said Verma.
The NIS 2007 loaded Zenith PCs are expected to hit the market by the end of
January 2007. Page(s) 1
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