SAP enhances viewer experience this World Cup

SAP has joined hands with the International Cricket Council (ICC) to enhance the fan experience during the ongoing ICC Cricket World Cup 2015.

SAP will help analyze and simplify ball-by-ball match data in real time with HANA Cloud Platform and SAP Lumira software, providing fans with statistics and historical insights for matches on the ICC Match Centre.

David Richardson, chief executive officer, ICC, said: “Thanks to the work we are doing with partners like SAP, we are allowing fans around the world unprecedented access to more closely follow the action of the World Cup and their favorite players.”

SAP is providing 40 years of ICC Cricket World Cup historical statistics to fans. This data is featured on the ICC Match Centre and offers fans new ways to compare past and present team and player performance.

Earlier, IBM announced its partnership with the International Cricket Council, the organizing body for the sporting event.

The ICC Cricket World Cup 2015 has already achieved 3 mn downloads of the official mobile app.

The event web site is responsive, adapting to all devices. The Match Centre presented by SAP, available across both platforms, houses the live scores online.