Successful UPS Seller

Vinay Ojha, a BSc and an MBA



from Bhopal University, started


his career with UTV as a marketing executive in 1989. Starting a business of his
own was never on his mind. The inspiration came from a customer at an IT

exhibition in 1993 when Vinay was working for Energizer Systems. This customer

noticed Vinay’s presentation skills, bought an UPS for himself and motivated

Vinay to start on his own.

Vinay took up a rented office at a business center. Thus Ojha

Automation was born. His friend Mohan Raj assisted him in his endeavor. Starting

as a dealer in office automation products and UPS of local makes, Vinay now

sells fax machines as well. By the end of the first year, he had touched a

revenue of Rs 50 lakh.

Spreading his wings

Looking at growth prospects, Vinay started another company in

1998 in the same line of business and called it Vipesh Automation. This time his

concept was to sell a multinational brand and so he approached American Power

Conversion, popularly known as APC. Today Vinay is not only the youngest and

highly successful business partner of the company, but also the only business

partner to do online selling.

Going in for automation products proved to be a good choice

of business for Vinay. The revenue of Vipesh Automation in the first year was Rs

14 lakh while it touched Rs 2 crore in the last financial year. By the end of

2001 Vinay hopes to touch the Rs 4 crore mark.

Apart from selling UPSs, Vipesh Automation also sells

software from Citrix, Metafour and Microsoft. It does both B2B and B2C business

in Karnataka and Tamil Nadu.

30 and raring to go

Vinay has not stopped being ambitious at the age of 30. He

has got into real estate business and is working on an ITC employees housing

project. Besides being a successful businessman, Vinay has a colorful side to

his personality. He may work from 9 am to 9 pm, but he always finds time to

pursue his hobbies, which include surfing the Web, billiards, hiking, trekking

and camping in jungles.

Another interesting side to his personality is that he is

involved in a lot of social activities. He has formed a group of friends who

regularly visit an orphanage for the blind and take goodies for them. He is also

looking for sponsors who will help him to acquire software and hardware, which

enables the visually impaired people to work on a computer.

His plans for the future include creating a portal where one

can chat in Hindi. This, he hopes, will cater to the needs of his native people

in Bihar. He also wants to do landscaping for the orphanage.