Autodesk appoints Redington



Autodesk has appointed Redington India as its Value Added Distributor (VAD) for
India. Under this agreement, Redington India will distribute Autodesk’s design
software solutions through a network of Autodesk Value-Added Resellers (VAR)
across the country. The association is part of Autodesk’s endeavor to expand the
channel partner ecosystem in India.

Welcoming Redington into the Autodesk partner family, Ajay Bagepalli,
Director-Channels and Business Development, Autodesk (India and SAARC), said,
“We are delighted to have Redington sign up as our VAD, and look forward to a
long and mutually beneficial relationship. As we continue to expand our VAR
network to address new markets and new territories, it is critical that this
expansion is supported by a distribution framework that enhances the operational
efficiencies across the supply chain. The addition of Redington to our existing
VAD family is a significant step in this direction.”

Commenting on the association, PS Neogi, President, Redington India said,
“This partnership with Autodesk will enable us to leverage Autodesk’s software
and solutions offerings to diversify our portfolio of products for the channel
community and cater to the engineering, manufacturing, construction and
geospatial domains.”

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