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Elliptical Mobile Solutions (
launched
its full-range of unique datacenter-in-a-box products. These
vendor neutral, high-density, self-contained datacenters include
RASER., a full-height (42U)
MMDC, the C3. SPEAR.,
a half-height (24U) MMDC. The datacenter-in-a-box technology
provides more than 50 percent savings in datacenter cooling costs due
to EMS patented Closed Loop Cooling technology, thus enabling users
to substantially reduce their overall energy consumption.
EMS has pioneered the development of
mobile, self-contained, high-density and energy-efficient
datacenters. The patents apply to its Relocatable, Adaptive,
Suspension, Equipment Rack (R.A.S.E.R), and Self-Propelled,
Electronic, Armoured Rack (S.P.E.A.R.). The company also offers a
smaller version of the S.P.E.A.R., known as the Climate-Controlled
Campus, Self-Propelled, Electronic, Adaptable Rack (C3-S.P.E.A.R.),
which was show-cased at a press conference in the capital.
EMS currently holds five patents that
together incorporate revolutionary technologies into its datacenters,
offering companies wishing to set-up new datacenters or relocate an
existing datacenter huge savings in capital, operational and energy
costs. According to Don Kennedy, Senior VP, International Sales,
“MMDC reduces the costs to plan, build, and implement a new
facility by up to 80 percent vs. a Traditional datacenter (TDC).
It has one fourth the footprint of TDC and reduces cooling and power
consumption costs by over 50 percent. It is perfect green
alternative for power hungry traditional datacenters”
According to a study by the McKinsey
Group, the datacenter industry is the fourth largest producer of
carbon dioxide emissions accounting for three percent of global
pollution. Due to the industry's continued growth and increasing
power demands, the U.S. Department of Energy anticipates 14 new power
plants will need to be built by 2012.
According to Gartner, The total
datacenter capacity in India is expected to reach 5.1 million
square-feet by 2012 and is projected to grow 31 percent from 2007 to
2012. The datacenter industry in India is expected to double its
capacity in the next two years, and captive and hosted datacenters
capacities will grow at comparable rates.
It is also estimated that 20 to 25
percent of businesses rely on leasing space in third-party
datacenter. “Given the rising security concerns both of data
security as well as physical security, companies would prefer to own
and operate their datacenters. The cost of ownership and time to
setup at TDC have so far being impediments for the CSOs and CIOs in
adopting this route. With the EMS MMDC it suddenly becomes possible,”
elaborated Sharad Srivastava of Grassroots Channels, who is
responsible for bringing EMS to India. Grassroots channels will
manage the distribution and channels business for EMS on a turnkey
basis.
EMS RASER was shortlisted among the
top-three finalist in infrastructure categories in recently concluded
Interop 2010 in Las Vegas, USA.
According to Baskar Subramanian
(Founder and President) of Green Quotient Systems, a Chennai-based
IT solutions company offering innovative set of Green Information and
Communication Technology (ICT) products and services, “EMS MMDC
will enable companies to achieve their green goals for a full year by
simply switching from a power hungry traditional datacenter to next
generation, 'all in a box' datacenter from EMS. With increasing
pressure on corporate IT heads to reduce carbon footprint and adopt
green technologies, this solution offers the quick way to bring about
noticeable and measurable change. Since it reduces overall operating
costs by nearly 65 percent, it is great news for the CFOs.”
The Micro Modular datacenter (MMDC)
suits varied needs, from setting up a new datacenter, to datacenter
retrofit or expansion. It is ideally suited for high-density zone,
remote office support, off-site data replication, disaster recovery
and business continuity planning and infrastructure upgrade and
hardening. “EMS' approach to datacenter architecture is logical
that one wonders why no one thought about this earlier. MMDC is so
simple and mobile that when one has to move office hey can move
their datacenter along too,” added Sharad. “Thankfully, many
Corporates including SMEs will leap-frog straight to EMS solutions,
thus saving their investors crores of rupees in IT infrastructure
deployment.”