Bangalore-based distribution company, Digital Waves, would
soon set up a centralized logistics center in the city. This center will act as
a liaison center for its partners in other cities for distribution of Tyan
Computer Corp's high-performance products and solutions.
Digital Waves is a national distributor of Tyan Computer
Corp. The logistics center will serve the warehousing needs of Tyan products and
offer technical, sales and post-sales support to the partners across the
country, especially to help them sell Tyan products better.
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(L) Ray Wang, Senior Sales Manager, Tyan Computer Corp and (R) Kaushik Sonavala, Director, Digital Waves: More high-performance computing solutions will be launched throughout 2006 |
Incidentally, US-based Tyan Computer Corp is all set to
appoint new channel partners, especially system integrators through Digital
Waves. Tyan currently has 45 certified partners spread across the country and
the new inductees will also be certified on its technologies.
Having launched new transport server solutions recently, Tyan
is looking to bring more of its high-performance computing products into India.
Said Ray Wang, Senior Sales Manager, Tyan Computer Corp, "India is a very
important market for us and we would focus on tapping this market and reaching
out to more customers this year. Our latest product — Typhoon - is one example
of getting high performance computing solutions to the user's desktop. More
such products and solutions will be launched throughout 2006."
Indicating that the new products would bring the best of
technology at very affordable prices to the customer, Kaushik Sonavala,
Director, Digital Waves said, "2006 would be a year of expansion and we
hope to extend our reach to A and B class cities across the country. Our focus
would be on the eastern region, where our presence was not so prominent
hitherto." Digital Waves' expansion would be both geographical and
vertical-wise and it would target the corporate, banking and scientific
computing segments this year for Tyan products and solutions.
"Tyan server solutions are sold at about 15 percent to
20 percent more and they enable partners to make at least seven percent to 10
percent in terms of margins, as against the industry average of three
percent," Sonavala added. "Our aim is to touch the revenue of Rs 3
crore in the Indian market from April to December 2006. Data centers outsourced
to India will present a huge business opportunity for us," he added.
SUBBALAKSHMI BM