eSys introduces high-end PC

Chennai

September 4th, 2007

eSys Technologies, a subsidiary of Teledata Informatics, recently announced
the launch of its high performance PC (EPC730-HN004). Speaking about the launch
of the PC in Chennai, Vikas Goel, Chairman and Group MD, eSys said, "Users
will not feel the strain when they run the output on this PC. Users can run 20
different applications at the same time."

Powered by Intel Core 2 Quad processors, the company claims comes with 1TB
storage and Windows Vista premium. It will be available with a 22-inch monitor.
"I am very confident and about this configuration," said K Padmanabhan,
MD, Teledata Informatics.

So what has spurred the company, which has traditionally been known for its
low-end PCs, to offer high-end PCs? "eSys is known for its low-cost PCs,
where we were offering Pentium 4 for Rs 9,000. But we wanted to concentrate on
high-end PCs too, and we found the market was matured for the same; hence we
entered in. In two to three years time, we expect that at least one billion
people will go for our PC. The ultimate idea is to serve both high-end and
low-end costumers at the same time, and meet their requirements," said Goel.

The PCs are currently being manufactured in Singapore but Goel indicated that
plans to shift their manufacturing base to India. "Our Singapore plant is
capable of manufacturing PCs at a low cost. The manufacturing cost is 40 percent
less than that of in China. In a month's time, we are going to start
manufacturing these PCs, along with laptops, external devices, storage devices,
from our manufacturing unit in Himachal Pradesh," he informed. This move is
expected to cut down the 20 percent tax the company is currently paying for
importing goods from Singapore. The manufacturing unit will produce 1.2 million
units a year. "By this year-end we are looking forward to selling around
1,000 units, and by next year we expect the figure to reach between 10,000 to
20,000," shared Goel.

In December last, Teledata had signed an agreement with eSys for a strategic
investment of up to Rs 463 crore (SGD 160 million).