boAt broadcasted that it has roped Hardik Pandya to be its Brand Ambassador for it’s Audio Range. The association is expected to promote boAt’s broad product catalogue.
The product range of boAta includes innovative audio solutions created exclusively to meet the developing needs of the new-age consumer.
boAta commends Hardik Pandya as a true exemplification to its philosophy of marrying technology with sports and style, designed for today’s fashionable and tech-savvy youth.
On one hand, Hardik has shown a lot of promise and dedication in the game and on the other, boat stands true to its promise of superior quality and design. Blending both shall take the brand to unseen heights.
Speaking on his coming on board as the brand ambassador for boAt, Hardik Pandya said that it feels amazing to witness how boAt has developed & celebrated with the Indian youth, tailoring solutions for the dynamic lives of the present generation.
Apart from my love for the game of cricket, music drives me to do more and what better fit than boAt which is now synonym to world-class audio products in India”.Having been associated with boAt, I know first-hand the kind of appeal its diverse and innovative products hold for people of my generation.”
Apart from the launches and promotions, Hardik Pandya shall also be involved actively with brand communication across platforms. boAt plans to roll its brand campaign with Hardik Pandya shortly next year.