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Follow UsSAN FRANCISCO
SEPTEMBER 27, 2006
Intel Corporation is challenging PC designers and manufacturers to think
sexy, stylish and small as they design the next generation of home PCs optimized
for multimedia entertainment and powered by Intel Core 2 Duo processors.
Looking to evolve the “big, beige box” and help bring to market more
stylish, small, quiet and cool-running PCs perfect for any room in the home,
Intel announced the Intel Core Processor Challenge. The contest will award up to
$1 million in prizes to the PC designer and manufacturer that designs and builds
the smallest and most stylish home PCs powered by Intel Viiv technology,
Intel's premium brand for in-home, media-optimized PCs featuring an Intel Core
2 Duo processor. Systems will be evaluated on attributes of style, acoustics,
functionality and features.
“Our intent with the Intel Core Processor Challenge is to think outside of
the box -- think sexy, small and sleek PCs optimized for multimedia
entertainment — and we're putting our money where our mouth is,” said Eric
Kim, vice president and general manager, Intel's Digital Home Group. Consumers
today make home PC purchase decisions based on more than just price and
features; they also consider the size, shape and style. Ultimately we want to
see more stylish and smaller PCs that have the performance and power efficiency
thanks to Intel Core 2 Duo processors, as well as the essential multimedia
capabilities that Intel Viiv technology delivers, making them a great
entertainment system for any room in the home.”
The Intel Core Processor Challenge is open to PC designers and manufacturers
worldwide. Intel will award the grand prize winner with up to $300,000 to help
enable the mass production of the winning system and $400,000 for co-marketing
activities with Intel around the winning system. The first-place winner will
receive up to $300,000 to help enable the mass production of their winning
system.
Systems submitted for the challenge will be rated early next year by a
distinguished panel of judges, including IDEO Founder and Chairman David Kelley,
PC Magazine Chief Content Officer Michael Miller, Intel President and CEO Paul
Otellini, and GQ magazine Associate Editor Kevin Sintumuang. Collectively, the
panel brings expertise in technology, design and style. The winner is expected
to be announced at the Intel Developer Forum scheduled for March 20-22, 2007 in
San Francisco
Companies may submit up to five different and original designs based on Intel
Viiv technology with Intel Core 2 Duo processors for the Intel Core Processor
Challenge. Intel Core 2 Duo processors have two cores — or computing
“brains” — that can handle multiple tasks in less time while consuming
less power, which has a major impact on a PC's size, shape, power requirements
and noise.
When combined with Intel Viiv technology, these dual-core chips improve
viewing and playing back high-definition video, speed up conversion of songs
into a digital format so they can be uploaded onto an MP3 player, and compress
personal videos in less time. These processors also can operate smoother when
multiple applications are running or when multiple people are using the same PC.
For example, Dad can easily play a high-definition video while at the same time
convert and stream a different video that his son wants to watch from the same
PC to a digital media adapter connected to the TV in another room. Mom can even
still record her favorite TV show in the background to watch at a later time
without upsetting her husband and son's activities.
Systems submitted for the challenge must be fully functional and cannot be in
the market prior to March 2007. More information on the Intel Core Processor
Challenge, including contest rules, is available at www.intel.com/idf/corechallenge.htm