LG sales up with new distribution model

LG’s new regional distribu tions model has paid off well in

Maharashtra. According to Sanjay Maheshwari, Regional Sales Manager, IT Products

Division, LG, the unit sales for monitors and CD-ROM drives in the region have

tripled in the last two months. "In fact, in Pune we have overtaken

Samsung," says Sanjay.

Until recently, LG was having a tough time facing the

competition in Mumbai. But, with encouraging sales in the last one month, Sanjay

is confident that LG will beat Samsung within next few months. However, there

has been no significant change in the sales figures of Delhi region.

Meanwhile, LG has annou-nced a new reseller scheme called the

"Gol Pe Goal Offer". As per the scheme, anyone buying 75 numbers of LG

monitors qualify for the grand slam award.

Some of the grand slam awards are: One fully paid three

nights/four days trip to Seoul (Korea) along with tickets to h the World Cup

Football match live for the top value achiever; nine air tickets for

Mumbai-Bangkok-Mumbai and 15 mystery gifts as consolation prizes. The scheme is

valid for all LG’s registered SIs of Maharashtra.

NELSON JOHNY



MUMBAI