MicroWorld Technologies has entered into a strategic tie-up with Hong
Kong-based modem manufacturer Zoltrix International to bundle eScan anti-virus
software with their modems.
"The primary objective of MicroWorld was to create awareness in the
market that content security is a primary necessity for anyone accessing the
Internet. Zoltrix’s expertise is PC-to-PC communication and our strength is
making this communication secure," says Sunil Kriplani, GM, Micro-World
Technologies.
Sunil Kirpani: creating brand awarness through bundling |
Zoltrix is known as a PC communication and multimedia specialist in the
computer industry since 1989. With the expansion of Internet during the past few
years, Zoltrix has become one of the leading analogue modem suppliers in the
world.
"With this association eScan antivirus software will also be known and
used worldwide in the right segments," says Sunil.
With this tie-up MicroWorld hopes to create visibility and greater reach in
the retail segment and also in the home user segment.
DQCI NEWS BUREAU