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Personality bandobasth at DotAsia

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DQC Bureau
New Update

Rachna Gupta

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New Delhi



February 20th, 2008

DotAsia conducted its 31st International Public Meeting recently in New Delhi

in association with Internet Corporation for Assigned Names and Numbers (ICANN)

and Department of IT and National Internet Exchange of India (NIXI), where it

announced its signups from India for its celebrity pioneer program. The

organization claims that its celebrity pioneer program will offer Indian

celebrities the priority to register their domain name with DotAsia before the

registrations open for public today, February 20, 2008.

According to Edmon Chung, CEO, DotAsia Organization, "There are more

than 450 million online customers in Asia, and the DotAsia domain name is a

gateway to reach Asia, which is the largest Internet market in the world. As a

registry operator, our priority is to make sure that DotAsia can be accessible

anytime, anywhere. We also support legitimate effort for personal data

protection and anti-phishing/spamming initiatives worldwide. For example,

DotAsia 'Sunrise' process is designed to avoid trademark infringement and so far

it has been very successful."

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While for Kapil Dev, cricket veteran, KapilDev.asia will be his home on the

Internet, where he will come up with various columns and write-ups to

communicate with cricket fans, Shibani Kashyap, pop singer has intentions to

make previews of her songs and videos available on the domain

ShibaniKashyup.asia.

On reaching out to celebrities, unlike Kapil Dev and Shibani Kashyap, who are

not so tech-savvy, Chung said, "We are working with organizations such as

the Hong Kong Performing Artistes Guild, Directors Guild, etc to try to reach

out to the personalities. We are also focused on working with early adopters,

such as KapilDev.Asia and ShibaniKashyup.Asia to demonstrate the value and build

awareness for the community. By encouraging artists and events to utilize

DotAsia domains, we would be able to drive awareness and active usage of DotAsia

domain names from end users. We believe these activities have built a solid

foundation for future growth in the DotAsia registry."

He further informed, "Our policies are developed through an open process

involving public input. Furthermore, Internet users around the world can also

reach us through our website www.registry.Asia. Our registrars (channel

partners) set the price for the markets and the customers they serve. Till Feb

20, 2008, registrars like Directi and Net4 India are offering extremely good

price for users to get a DotAsia domain."

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Speaking on how will the netizens get to know that the website is managed by

a particular celebrity and not some third person, Chung said, "DotAsia does

not in general do any certification in this respect. However, during the Sunrise

period, all applications submitted will be verified against its claims. This

ensures that the registrant has legitimate claims to the DotAsia domain name. An

evaluation committee is formed to assess the applications. Furthermore, World

Intellectual Property Organization (WIPO) is adjudicating a challenge period so

that a party disputing the legitimacy of an application is facilitated."

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