Rashi’s ‘Sony-Logitech Rally’ reaches 36 cities

Rashi Peripheral’s voyage to cover the entire nation with Sony and Logitech through channel meets titled Rally 2002, reached 36 locations in just eight months.

“As promised Rashi has covered all the major cities of India,” says Rajesh Goenka, Divisional Head, Rashi Peripherals. “It is really amazing to see the enthusiastic response of the reseller and systems integrators to our roadshows, and this has only encouraged us to do more such shows in the future,” says Rajesh.

The meet was primarily focused at boosting channel confidence, along with new product launches, technological discussions and product roadmaps of Sony and Logitech for the coming year.

Ron Low, Regional Account Manager, Sony Electronics Singapore, addressed the channels on technological advancements of Sony in display and storage. He highlighted on Sony’s future strategy.

K C Leong, Product Field Executive and Ms Lynn Tan, Marcom Manager, Logitech Singapore presented the Logitech range of products. They covered cordless & corded desktop ranges, mouse, web cameras, dual cameras and Logitech speakers.

The presentations were marked with interactive product demos.

The meet was an ideal platform for the resellers and system integrators to help them know more about the product features and their selling points. 

DQCI NEWS BUREAU