Pune based Sakri IT Solutions has tied up with ESET to distribute its Consumer and Enterprise range of security solutions in India. Sakri will position ESET Consumer and Enterprise security solutions across the regions through its channel partners and sales arm.
Announcing the tie-up, Ravi Lakshman K, CEO, Sakri IT Sol utions, said, “We are extremely happy to announce our association with ESET. Our market penetration strategy and ESET’s leading security solutions are the perfect match to cater to the wider consumer and corporate IT security market in India.”
Lukas Raska, COO, ESET Asia Pacific, said, “India is a very important and fast-growing market for ESET and we are delighted to partner with Sakri IT Solutions to help grow our presence in the country. Sakri has an excellent track record as a reseller and distributor of technology solutions, and I am certain this partnership will help us to widen our reach in the country and help ESET achieve it’s vision of being the leading cyber security solutions providers in Asia Pacific.”
As part of the distribution agreement, Sakri plans to increase the sale of ESET’s products in India by building a fixed margin model for its channel partners, which will incorporate a number of attractive channel programs and schemes. Sakri operates via a network of 20,000 channel partners in India, including large retail stores, hypermarkets, IT & computer stores and traditional single door retail stores.
The company also intends to increase its sales force across the regions for better delivery of services. At present, Sakri has more than 25 billing locations across the country backed by a full-fledged sales, tech support, operations and finance team to support the customer and partner network.
“We are trying to get the extra work force on ground for developing the emerging markets. However, at present we are not thinking to increase our channel strength, but it is on our agenda”, said Mahesh Navale, Marketing Manager, Sakri IT Solutions.
ESET version 9 products will be made available to customers in India across large retail stores, hypermarkets, IT & computer stores, and traditional single door retail stores. ESET version 8 customers may upgrade free of charge to ESET version 9.
Prior to ESET, Sakri was the National Distributor for Kaspersky Internet Security (KIS-SKU) range of products, and Kaspersky Small Office Security (KSOS). However, parting way with the Pune based IT distributor, the Russian anti-virus company roped in V R Infotech as its National distributor for all retail products. After that Sakri took the distribution ship of K7 Computing which was terminated barely six months after signing the distribution agreement.