Seacom enters auto-dealer retail market

Seacom Solutions (India) Ltd, an IT company headquartered in Pune, has

entered the automobile retail segment with a new software for Piaggio Vehicles

Pvt Ltd (PVPL).

This application enables the automobile company to not only track their sales

and service, but also keep themsleves updated of the fierce competition.

Pre-sales activity can be managed professionally by evaluating actual footfalls

rather than just the number of people who visit the dealer. The dealer, and in

turn the company, can analyze what makes each client look at their particular

vehicle, their objective in buying it, whether it is an outright sale or a

purchase against a loan, and so on.

"Not only will all the Piaggio dealers have a uniform retail solution,

covering the business aspects of sales, services & spares, but the Dealer

Automation Solution will also help Piaggio to manage their nationwide dealer

network efficiently, and get real time updates on business information from

every retail outlet," says Sheetal Gundecha, Product Manager, Seacom

Solutions



(India).

Since the solution is capable of working in an enterprise-wide mode, the

manufacturer will also know at any point of time how many inquiries each dealer

has pending, the number of vehicles sold, inventories, service vehicles and

spare part inventory.

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