Sonata Software Powers Bayer’s AgPowered Services with OEMs

Sonata Software, a Modernization Engineering organization, has joined forces with Bayer, a Global 2000 company engaged in pharmaceuticals, consumer healthcare, agricultural chemicals, seeds, and biotechnology. This collaboration is poised to facilitate the creation of innovative AgPowered Services for Microsoft Azure Data Manager for Agriculture by Sonata. These services empower Bayer to efficiently gather and integrate in-field activity data through collaboration with top manufacturers of agricultural machinery. As Bayer continues to make strides in the realms of pharmaceuticals and agriculture, Sonata's expertise and partnership underscore the commitment to advancing technological solutions in the agricultural sector, fostering seamless data connectivity and integration for enhanced operational efficiency.

Bayer recently stated that a major technological challenge in agriculture is the insufficient interoperability of data.

Farmers have witnessed progress in linking data within on-farm systems, yet the availability of solutions enabling connections to external services and opportunities has been limited. Simultaneously, companies and organizations supporting agriculture and its associated industries have faced challenges in acquiring the necessary infrastructure and capabilities to optimally serve their customers.

This undertaking will empower enterprise users of Microsoft Azure Data Manager for Agriculture with an integrated, all-encompassing solution to seamlessly connect crucial data sources related to farm machinery. Consequently, this initiative aims to reduce the current burden of technical investment costs faced by companies in the industry.

Moreover, organizations can depend on the identical system to link with extra data sources, including in-field sensors, weather, and satellite imagery. They can seamlessly integrate data-driven insights and recommendations from the suite of AgPowered Services into their customer-facing solutions, enhancing the depth and versatility of their offerings.

Azure Data Manager for Agriculture provides B2B customers a ‘one-stop shop’ to connect to farm machinery data, weather, imagery, and insights from AgPowered Services.

"Technology that allows for more unified data will provide significant benefits to farmers and accelerate innovation across food and agriculture,” said Ines Kapphan, Vice President of Data and Cloud Solutions, Digital Farming at Bayer. “Once initiated by farmers, the ability to connect comprehensive operational data from their fields, combined with other data sources like weather and imagery, can equip data users and consumers with valuable insights. With proficiency in new technologies such as Generative AI and Azure Data Manager, Sonata’s role as system integrator is key to driving digital transformation in agriculture and connected industries."

"In an era of ubiquitous connectivity, data interoperability is paramount for achieving scalability, foreseeing the future, and proactively addressing scenarios with informed decisions," said Anthony Lange, Chief Revenue Officer at Sonata Software. "This partnership, facilitated through our unique solution architecture based on the proven Connector Factory model, a proprietary responsible-first AI solution called Harmoni.AI, and robust Platformation™ framework, will provide Bayer's clients with ready-to-use capabilities. These can be licensed and applied to internal or customer-facing digital solutions, scaling digital transformation enterprise-wide and ensuring positive agronomic outcomes throughout the value chain."

For over 30 years, Sonata has forged a longstanding partnership with Microsoft. The recent Microsoft Ignite event spotlighted Sonata as a prominent Featured Partner for Microsoft Fabric. This revolutionary SaaS Analytics Platform, tailored for the AI era, is now widely accessible. The acknowledgment at the event underscores Sonata's pivotal role in advancing and implementing cutting-edge solutions within the Microsoft ecosystem, marking a significant milestone in their enduring collaboration. (GA) and integrates with numerous Microsoft, third-party, and partner platforms.