database

Indix planning to build largest database in the world

Indix, which is in the process of building the world's largest database of products, has raised $15 million (Rs 95.3 crore) from Nokia Growth Partners, Nexus Venture Partners and Avalon Ventures. The company plans to grow its workforce and expand sales and marketing efforts. The company's tool is used by brands, retailers and developers to deliver the right product to the right customer. The platform provides access to intelligence on offers and catalogue, including price, promotions, channels, competition, assortment, and attributes of more than one billion products.