Taipei: In order to improve its after-sales service and increase sales, Transcend is planning to set up an RMA center in India for the first time. Till date, the company has been shipping its products to Taiwan to address warranty complaints and the replacement process has been taking a long time.
“We feel that it is important to have an RMA center in the country so that warranty issues can be sorted out quicker. We will be setting up one in India shortly,” said Austin Huang, Sales Regional Head-SAARC and APAC.
However, the company has not yet decided the place for the center as they are considering different options. The RMA center would be an outsourced division of Transcend.
On the other hand, Transcend has ventured out in other areas such as digital photo frames, MP3 players, external hard drives and SSDs (Solid State Devices). The company showcased its new range of products in the recently concluded annual computer expo, Computex 2009 in Taiwan.
Huang said that the company plans to focus more on the SSDs, MP3 players, external hard drives and digital photo frames, as the margins in the memory and flash drive segment has been shrinking due to the extensive competition from the other vendors like Kingston, San Disk and few Taiwan-based players. He also informed that Transcend will keep diversifying its product portfolio by bringing in more digital products under its banner.
In another major development, Transcend has tied-up with Trend Micro to come out with an anti-virus USB flash drive. “With this powerful combination of Transcend hardware and Trend Micro software, users can now store, share and manage valuable data more safely and securely than ever before. The pen drives were considered to be major carriers of viruses and now with this combination, the users can insert the flash drives anywhere and have a secured data transfer,” Huang claimed.
Similarly, the company has announced its alliance with eSobi Inc to offer enhanced versions of its popular 8GB JetFlash V30 USB flash drives. Preloaded with the powerful eSobi Internet information management software, JetFlash drives now make users' digital life more convenient than ever before.
Products showcased at Computex 2009
The range of Transcend products that were showcased in the expo included, high-speed 2.5-inch SATA 3Gb/s solid state drives with 60 and 120 GB capacities, brand-new PF730-Digital Photo Frame, MP860-digital music player, MP860-digital music player, aXeRam DDR3-1800 Extreme Performance memory kits, SDHC HD video memory cards, the ultra tiny T5, V95 JetFlash USB flash drives, 192GB, 2.5-inch SATA solid state drives, the new SSD18M 1.8-inch portable SSD, the new StoreJet 18M mini shockproof portable hard drive, and the award-winning StoreJet 25M and 25C hard drives.
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