R Jai Krishna
May 8th, 2007
Websense Inc is targeting the small and medium business (SMBs) in India and
is set to launch a solution for the segment. According to Surendra Singh, Head
of South East Asia and Indian markets, the company will be launching a solution
for the SMB market in India in July this year. "We feel that the SMBs also
share the same concerns as enterprise customers when it comes to issues
concerning web-security. Hence, we will be launching a lower-price product to
meet the requirement, which will be more easy to use with fewer features,"
Singh added that the IT infrastructure in SMBs was not as complex as large
firms, and that integration will not be required for the new solution. "It
will be much simpler product and will have the same ability to secure networks
and meet the same objectives." He said the solution has been designed to
meet simpler IT requirements.
"To target the SMB market, especially in B- and C class cities, Websense
will increase the number of channel partners to 100 from the current 50. We also
plan to host seminars, events and road-shows for creating awareness about web
security in the market," Singh added.
According to rough estimates, the SMB market in India for such a solution is
about $ 60 million and only one-fifth of the market requirement is addressed