Amagi Recognized as a Leader in IDC MarketScape: 2023

Amagi, the global cloud-based SaaS technology provider for broadcast and connected TV announced that it has been named a Leader in the IDC MarketScape: Worldwide Media and Entertainment 2023  Vendor Assessment report.

Amagi's positioning in the IDC MarketScape 2023 underscores our unwavering commitment to innovation, excellence, and customer-centric cloud solutions in the media and entertainment sector. This recognition highlights our dedication to delivering cutting-edge services tailored to the evolving needs of our clients. We are proud to be acknowledged for our commitment to providing innovative and high-quality solutions that meet the industry's highest standards.

The comprehensive report evaluates vendors based on various criteria, and Amagi has been named to the Leaders Category.

The report notes the following strengths for Amagi:

• Amagi also has a strong go-to-market strategy with a mix of building thought leadership and consultative sales for customers — educating customers on cloud migration and FAST, building a strong relationship with FAST distributors/aggregators, enabling networks/content partners to get additional distribution, building capability to distribute and monetize content with its offerings focused on the double-digit growth of CTV, and building a strong partnership model with cloud vendors such as AWS and Google, resellers in specific regions, and ecosystem partners to provide a comprehensive solution.
• Amagi stands as a prominent native cloud-first vendor in the media and entertainment sector, offering a comprehensive platform of products and services covering the entire business cycle. This includes channel creation, distribution, and monetization, showcasing our commitment to delivering end-to-end solutions tailored to the industry's evolving needs.

Alex Holtz, Research Director, WW Media and Entertainment Digital Strategies, "In an ever-changing media and entertainment landscape, Amagi has consistently demonstrated its ability to deliver top-tier solutions. Amagi being cloud-born and its focus on providing end-to-end workflows, and one solution for broadcast, OTT, and disaster recovery at competitive costs helped position them as a Leader in the report."

Baskar Subramanian, Co-Founder and CEO at Amagi, commented: "We are thrilled to be recognized as a Leader in the IDC MarketScape report. We believe this acknowledgment reaffirms our commitment to providing best-in-class, innovative cloud solutions to our customers across broadcast and streaming segments. We see this as a testament to our ongoing mission to be at the forefront of industry transformation."

Amagi delivers a comprehensive suite of solutions covering channel creation, distribution, and monetization, catering to diverse needs in the media industry. Our esteemed global clients feature industry giants such as ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel, showcasing our wide-reaching expertise and trust among prominent organizations in the field.