Brother International has announced 'Conquest 2004' Meet, a series of road shows across nine cities in the country. The
objective is to reach out to channel partners beyond the first tier by unveiling the company's range of
newly launched Multi Function Devices (MFDs) and sharing the product roadmap.
Brother International country manager Anandkumar said, "The meet is aimed at building closer relationships with the channel
across the country, thus effectively guiding them in targeting customers. This will also leverage our
penetration across markets."
The first of the `Conquest 2004' Meet will commence from Pune on June 16, 2004, and the company expects to roll the
programs to other nine cities in a phased manner by July 2004. The other cities identified for the meet are
Mumbai and Ahmedabad (West Zone); New Delhi, NCR and Lucknow (North Zone); Hyderabad, Bangalore, Kochi, Chennai (South
Zone).Â
The company has appointed Godrej as its national distributor to ensure extensive reach, penetration and network to effectivelyÂ
market the MFCs.Â
Brother has launched eight MFCs with four each in the inkjet and laser category.
CyberMedia News
Mumbai