Kore.ai Launches New Channel Partner Program to boost global ecosystem

Kore.ai, the conversational AI (CAI) platform and solutions company, has announced a new channel partner program to boost the support it provides to its indirect sales channel. The new Program specifies a new tiered structure for channel partners and solution providers and commits significant investments for each partner covering go-to-market (GTM), enablement, and marketing support while providing additional resources.

"Kore.ai has always believed in being a partner-first company. The new framework we’ve built allows our partners to grow their business globally, innovate rapidly and deploy solutions for a wide range of use cases targeting customer experience, employee experience, or agent engagement," said Sahil Rekhi, Kore.ai Global Head - Partnerships.

"We are connecting solutions to create a more powerful offering that’s greater than the sum of its parts and targets the entire gamut of contact center automation and customer experience management. Through a comprehensive ecosystem of platform integrations, we are expanding our partner's wallet share and enhancing the capabilities of various enterprise applications, communication tools, collaboration platforms, and customer experience solutions." Rekhi added.

The company aims to optimize its extensive network of over 100 partners, enhancing it with streamlined support and joint offerings. This strategic move is geared towards achieving accelerated growth and establishing itself as a prominent leader in the conversational AI market.

Shortly, Kore.ai is preparing to unveil a partner engagement portal aimed at fostering customer success and engagement. Additionally, they will introduce an app marketplace where technology players can publish and integrate their solutions into offerings from other vendors. The company will offer a diverse selection of commercial options, which can be tailored to meet the specific channel needs of its partners.

" As part of the program, channel partners and resellers can leverage the industry-leading, no-code platform that Kore.ai offers to enable rapid innovation and deploy solutions for a wide range of industries including financial services, retail, healthcare, and life sciences, manufacturing, retail, managed services and business process outsourcing (BPO) units. They can also plan and manage joint GTM campaigns, co-marketing, public relations, pre-sales enablement, customer support and explore value-driven expansion opportunities" Kore.ai said.

Under the new program, channel partners will be categorized using a new, three-pronged tiering structure – Platinum, Gold, and Silver, which is designed to encourage growth and reward partners for loyalty and long-term success; and delineate the level of support partners receive. Higher-tiered partners will receive additional benefits like Participating in a product advisory committee, Kore.ai’s market development funds, Joint press releases and media campaigns, and deeper GTM support.

Kore.ai also plans to leverage the growing demand for CAI solutions through its partner program by creating a robust, extensive, and diverse partnership ecosystem on a global scale, including technology partners, global system integrators, regional system integrators, resellers, solution providers, and strategic partners.

Kore.ai's CAI platform and solutions automate billions of interactions annually, benefiting over 400 customers. To date, these innovations have yielded cost savings exceeding $1 billion for global enterprise customers. Presently, approximately 200 million consumers and nearly 2 million enterprise users utilize Kore.ai solutions, enhancing customer, employee, and contact center agent experiences, and ultimately driving positive business outcomes.