Overall India PC shipment for Q3 2014 stood at 2.67 mn units with a quarter-on-quarter growth of 5.8% over Q2 2014 and year-on-year drop of 16.9% over Q3 2013.
Commercial PC market in Q3 2014 recorded 1.29 mn units in Q3 2014; with 4.7% decline quarter-on-quarter. Business confidence post elections have shot up considerably and a slew of policy measures announced by the government has further provided an impetus to the overall growth in Q3. Top three vendors in India for this quarter are HP with a market share of 25.5%, Dell and Lenovo (16.5%).
The Overall consumer PC market recorded 1.37 mn units, a quarter-on-quarter growth of 18.1% over Q2 2014. “Uptake of affordable PC segment (sub $400 portable PCs) along with seasonal demand owing to festive season resulted in a sharp improvement in Q3, ” comments Manish Yadav, market analyst, Client Devices, IDC India.
IDC anticipates demand fallout in Q4 2014 in the consumer PC business. “Q4 is usually hit by a post festive syndrome and 2014 would be no different. Also, protests by the channel community across various parts of India against predatory pricing by e-tailers has added to the woes in the PC market. We expect the sequential fallout in the consumer business to be in the range of 15-20%,” adds Kiran Kumar, research manager, Client Devices, IDC India.
On the other hand, commercial business is expected to maintain its momentum over the next few quarters driven by a healthy demand in government and public education segments in the coming quarters.