ADATA Technology Announces Distribution Partnerships in India

ADATA Technology, a provider of memory modules and flash memory, along with its gaming brand XPG, has entered into strategic partnerships with national distributors in India—ACRO, KBC, and TAG. These collaborations aim to improve product availability and expand XPG-ADATA’s presence in the Indian market, catering to both businesses and consumers. 

2025 Distribution Strategy by Product Segments

The partnerships are designed to streamline distribution and ensure seamless access to advanced technology across various product segments. The initiative reflects ADATA Technology’s focus on meeting the growing demand for innovative memory and gaming solutions in India.  

This distribution strategy aligns with XPG-ADATA’s goal to enhance its market presence and support customers with efficient and reliable access to its product range.

XPG-ADATA contributes to Digital Growth with Strategic Partnerships

Focus on Innovation and Accessibility

The collaboration with ACRO, KBC, and TAG supports XPG-ADATA’s objective of addressing India’s increasing digital requirements by ensuring the availability of high-quality storage and memory products across the country.  

Comprehensive Warranty Support

To enhance customer satisfaction, XPG-ADATA will offer 100% warranty support for products purchased through these official distributors. Warranty services will be managed through service locations across India, providing a streamlined experience for customers seeking RMA support.  

This initiative underscores XPG-ADATA’s dedication to delivering reliable solutions and a seamless after-sales experience for its customers in India.

Ravvi Dhyani, Country Manager, ADATA said, “We are thrilled to partner with national distributors for XPG-ADATA, ensuring a balanced and mutually beneficial collaboration. This strategic move strengthens our nationwide reach, accelerates growth, and enhances our ability to deliver cutting-edge solutions, reinforcing our commitment to India’s dynamic technology market.”

Charles Wei, Sales Head, ADATA said, “I am delighted to announce our restructured strategy for the Indian market, supported by a new partnership model with three key distributors—ACRO, KBC, and TAG. Their strong networks and potential will enable us to grow in specific regions and rebuild our presence in India. This approach reflects our commitment to providing valuable support to our partners and driving mutual growth. With Team ADATA’s focus on delivering high-quality solutions, we are confident in expanding our footprint and strengthening our position in this dynamic market.”

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