Security Investments in Indian Enterprises
If a research report by a Gartner is to be believed, in 2019, the market is forecast to grow 8.7 percent to $124 billion. Security risks, business needs, and rapidly…
Perspective
New Directions for IT Marketing
It’s time for the IT industry’s marketing partners to align themselves to the new government’s policies For long, marketing strategist of the IT industries have depended upon the multinational products…
Here is what the IT channel market expects from the new financial year?
In the previous financial year, GST and Demonetisation were the cause of great instability for the Indian economy. As it was not one of the well-accepted notions and had a…
Customer Experience Focus is a Strategic Brand Differentiator
Nowadays, there is a lot of talk about customer experience. Aside from a strong product offering, it is customer experience that can help differentiate a business. Nico Nanninga, Regional Implementation Manager,…
Festive Schemes: Viagra for Retail
Demonetization and GST put a spanner on desktop and laptop sales; will festive schemes impact a turnaround? Till few years back, finding branded PCs or a loptop in tier-2 and…
An Eye on Video Surveillance: Today’s Peeping Tom’s
Physical aka Video Surveillance undergoes a paradigm shift in India Security has remained one of the major issues in India. Even though public security and asset protection has been one of…